Casey Bloys lands a new five-year deal on HBO, HBO Max

Casey Bloys lands a new five-year deal on HBO, HBO Max

Casey Bloys, head of hitmaker content at HBO and HBO Max, has been hired by parent Warner Bros. Discovery is getting a new five-year deal.

The new fake media conglomerate is setting the executive slate and direction under the company’s CEO, David Zaslav. Some are gone. Others close to Zaslav remain to help him oversee the new entity. News of The Bloys comes a week after the premium network and streaming service under his stable earned 140 Emmy nominations.

Deadline confirmed that Bloys’ previous deal was set to expire sometime in late 2023/early 2024 but has been superseded by a new deal that starts now and runs for the next five years. Bloys, who has been in his current position for seven years, reports directly to Zaslav as the new head always works with lower corporate levels.
Late last week, WBD announced new contracts for two other chief executives – CFO Gunnar Wiedenfels (July 11, 2022 to July 10, 2026) and Chief Revenue and Strategy Officer Bruce Campbell (July 9, 2022 to July 8, 2025).

Back to the Emmy nominations, HBO’s Succession led the pack with 25 nominations. White Lotus got 20 and Barry, Hax and Euphoria were well recognized. Bloys, who is nothing if not gracious, often mentions his key colleagues, executives who have worked with him over the years, including Francesca Orsi [EVP Drama], Sarah Aubrey [Head of Original Content, HBO Max], Amy Gravitt and Nina Rosenstein. EVP, Programming] and Lisa Heller and Nancy Abraham [EVP, Documentary].

Overall, Warner Bros. Discovery earned 155 Emmy noms across Discovery+ and CNN.

The new fake media conglomerate is setting its executive slate and corporate direction under Zaslav. That closed Warner Media’s costly acquisition of Discovery from AT&T in April. It’s a time of turmoil, with the broader industry reeling from sudden, broader industry shocks about streaming’s bottom line and an ongoing wave of layoffs and ultimately $3 billion in cost cuts to restructure and streamline any top-heavy reporting structure. WBD has also made some high-profile hires, including Michael De Luca and Pam Abdi as co-chairman and CEO of Warner Bros. Pictures.

As Zaslav surveys his domain, HBO, fortunately for the channel, is a standout. “This is my seventh Emmy season for HBO and second for HBO Max. One thing you cannot control is who your corporate parent is. We went through AT&T and now with Warner Bros. Discovery,” Blois recently told Deadline after Amy Houle. “But you can always just focus on the show and keep your head down and continue to try and do the best show you can. That’s what we can control and that’s what this team has done brilliantly.”

Sneha Mali

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